You know there's a lot that goes into developing a brand. So much in fact, that as a small business owner you may feel overwhelmed. But don't worry—we're here to help you build a brand with impact with our FREE brand-building checklist.

Introducing the Brand-Building Checklist

In the guide, we highlight the importance of:

• Brand positioning—The unique value proposition that sets your brand apart from its competitors.
• Brand personality—your brand's character and tone, including its voice, messaging, and overall attitude.
• Brand Story—the narrative you use to express your brand's purpose, vision, mission, and history.‍‍
• Brand Identity—the visual representation of a company's brand. It often includes its logo, typography, color palette, and other visual elements that help customers identify the brand.

Not convinced?

Here are three more reasons why you should download the checklist:

1. You'll get expert advice.

We're nothing without our members, and this free brand checklist proves it! In it, you'll find expert advice from our experts! Advice includes tips on telling your stories, the importance of content pillars, and how to bring an illustrative touch to your brand identity

2. You'll learn the secret ingredient to building a brand.

Best of all? The secret ingredient is something we're all capable of.

3. You'll learn our process.

Through this guide, you'll learn more about our process and what makes building a brand with Strange Salt different.

Get Started

To get started building your brand, fill out the form below or click here. You'll get the brand-building checklist delivered straight to your inbox so you can keep it—forever.

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